Social Media Marketing
Social Media That Supports Your Business Goals
Content pillars, monthly calendars and platform-appropriate creative that build trust with the people you want to reach.
The problem
What usually gets in the way
Posting without a plan
Random posts make the brand look inconsistent.
Chasing likes
Engagement numbers rise but enquiries do not.
No time to create
Your team is busy running the business.
How we deliver
- 01
Define audiences and content pillars
- 02
Plan a monthly content calendar
- 03
Create and schedule posts and reels
- 04
Report on reach, responses and enquiries
Included
What's included
- Content strategy and pillars
- Monthly calendar
- Static, carousel and short video creative
- Captions and community guidelines
- Scheduling and publishing
- Monthly report
Measurement
What we measure
- Reach among target audiences
- Messages and enquiries from social
- Content that drives profile and website visits
Useful for
Engagement options
Ways to work together
Scope, responsibilities and fees are set in a custom proposal. Ad spend is separate.
Campaign Launch
A defined campaign for a season, intake or launch — strategy, creative, landing page and setup.
- • Fixed scope and timeline
- • Best for admissions seasons or launches
- • Handover report at the end
Ongoing Growth
Monthly management of campaigns, content and reporting with regular improvement.
- • Monthly scope
- • Regular review calls
- • Continuous testing
Performance Partnership
For suitable businesses, a fee model partly linked to verified outcomes.
- • Agreed conversion-verification method
- • Shared access to outcome records
- • Subject to proposal
FAQ
Social Media Marketing questions
Which platforms do you manage?
Mainly Instagram, Facebook, LinkedIn and YouTube, depending on your audience.
Do you reply to comments?
We can set up guidelines and assist; sensitive replies stay with your team.
Is paid promotion included?
Boosting and ads are planned separately under performance marketing.
Who approves content?
You do. Nothing is published without approval.
Next step
Discuss social media marketing for your business
Tell us your goal and we will arrange a free growth audit.